Most profitable high-demand skills in Nigeria in 2022/23

Do you desire career advancement? Perhaps generate some extra income? Developing your skills is the easiest way to advance in your industry and earn extra cash. A strong skill set helps your CV stand out from the competition. Additionally, it raises your chances of employment or promotion.

Businesses in the digital economy are starting to understand how important it is for employees to have digital skills. More than ever, new hires must be cross-trained and possess both hard and soft skill set. Regardless of the exact position you are applying for, recruiters will be on the lookout for new recruits with a broader skill set and experience.

1.     Web development/Programming   

Coding is the brains behind every digital product and online service. The majority of programming, web development, and app development roles require the use of Bootstrap, jQuery, Angular, Code Igniter, PHP/JavaScript, and MySQL as their fundamental languages. These skills frequently appear in lists of the most in-demand ones by employers. Having a portfolio of work that showcases your coding abilities can also support you in validating your knowledge and experience and securing your ideal position.

Additionally, coding is essential for new technologies like virtual reality and augmented reality (AR) (VR). 

Having the specific skills required to get hired and succeed in a web development profession can set you apart from other applicants seeking the same position and in your daily tasks. You will become more valuable to your company when you upgrade your skills from time-to-time due to the ever-changing tech industry.

Success as a web developer depends on having the appropriate set of skills. Although each organization will have different requirements for this occupation, web developers generally need the same set of skills.

2.     Data Science and Data Analysis

As the need for data scientists grows, the field offers both aspiring professionals and established professionals an alluring career path. This includes people who aren't data scientists but are captivated with data and the industry, prompting them to wonder what big data and data science skills are required to seek careers in the field.

Data scientists are in high demand at the corporate level across all industries worldwide due to the usage of Big Data as an insight-generating powerhouse. Companies are becoming more reliant on data scientist skills to expand, and beat their competition, whether it's to enhance customer retention, streamline the product development process, or mine data to uncover new business prospects.

Companies collect enormous volumes of data, which, if analyzed by a big data analyst, can be quite beneficial to them. Data scientists are highly sought after by employers worldwide. In addition to being a great career choice for professionals, data science also has a high employment rate because demand exceeds supply.

3.     Digital Marketing

There are several opportunities in the ecosystem of digital marketing. The demand for digital marketing is expanding along with the popularity of digital platforms. Overall, the employment options in digital marketing are highly varied. Hence, it is important to select your area of expertise.

This type of marketing advertises goods and services through electronic devices, on digital media platforms. Digital marketing is a strategy used by businesses to promote their goods and services. Depending on your position, your annual salary could reach six figures as a digital marketer.

Digital marketing also takes place offline through traditional media with access to electronic devices. For instance, SMS, callback, on-hold mobile ringtones, radio and TV can all be used with mobile phones. To increase your earnings, choose your area of expertise and develop relevant skills.

Digital marketing is a broad area, some of its top skills include:

·        Search engine optimisation (SEO)

·        Search engine marketing (SEM)

·        Content marketing

·        Influencer marketing

·        Content automation

·        Campaign marketing

·        Data-driven marketing

·        E-commerce marketing

·        Social media marketing

·        Email direct marketing

4.     Copywriting

Copywriters are experts at creating and combining multiple kinds of copy along a wide range of sources. A set of skills are required to be successful in the copywriting field. A copywriter who is producing digital media, for instance, will often rely largely on knowhow to complement to their writing skill.

 Professionals in this line of work require great writing and communication abilities because copywriting involves writing a range of distinct content formats, such as marketing materials, digital content, and print content. Computer and technical skills are equally significant.

If you have a talent for creative writing, copywriting may be the route to financial success for you. Furthermore, all you need for a lucrative copywriting business is a laptop, a reliable Wi-Fi connection, and your ability for original thought.

You can typically get work as a freelance copywriter. Additionally, marketing departments, copywriting companies, advertising agency, or public relations organizations may employ copywriters. Copywriting skills are useful in a variety of marketing roles, including content management, editor, SEO specialist, etc.

5.     Digital Business Analysis

By delivering an objective and independent viewpoint and using a variety of tested evaluation techniques to create a compelling business case for investing in a digital solution, digital business analysis helps businesses in making the best decisions. Digital business analysis skills have emerged as the most in-demand skills to have on your portfolio because they are essential to all firms in the digital economy. Projects involving digitalization are centered on digital business strategists. They assist businesses in building a digital ecosystem of solutions that will fuel digitalization and business expansion.

The role of a digital business analyst is basically to help an organization in creating and improving processes to maximize its performance and presence online. The goal of digital business analysts is to assist businesses in shifting their attention from brick-and-mortar (physical) to digital, where the money is.

6.     Graphics Design

Since graphic designers mix art and technology, they also need to be experts in design software and design principles. They also require crucial soft skills like problem-solving and communication because they frequently collaborate with clients and coworkers on a variety of tasks.

A good graphic designer must have a solid grasp of design concepts. They will purposefully employ various aspects throughout their work to deliver desired ideas. To develop aesthetically appealing and well-structured designs, graphic designers must understand how to combine lines, color, shape, space, texture, typography, size, dominance and emphasis, and harmony.

With striking graphics and visuals, you may express your creative side as a designer. If you desire to become self-employed and operate as a freelancer, design is a great skill to have. When you have accumulated sufficient knowledge and expertise, you can demand higher charges.