Master P lands $2.5M endorsement deal for his son Hercy Miller making him the highest-paid college basketball player

Rap legend and business mogul Master P has secured a ‘juicy’ endorsement deal for his son Hercy Miller.

In an interview with TMZ Sports, Master P said that he has secured a $2.5 million deal for his son, which would make him the highest-paid college basketball player in the U.S. Currently, the NCAA does not allow student-athletes to be paid for their name, image, or likeness. This is a major hitch in Hercy’s endorsement and he would have to wait until the association changes its rules.

Last November, the NCAA disclosed series of proposals that would allow college basketball players to make money for their name or image. However, the existing contracts the schools have with the athletes prevent them from acquiring deals that conflict with the existing contracts.

“We have a lot of deals on the table, not only for Hercy, but for Mercy [son],” Master P said. “In August, the league is changing, the NCAA. You’ll be able to make money off your likeness [and ] you'll be able to do marketing deals.”

In March, Hercy said he’ll be attending Tennessee State University. He chose the HBCU over Division I college programs like UCLA, Vanderbilt, LSU, and the University of Southern California. Although he is yet to get into college, Master P wants to ensure that his future in college basketball and beyond is well-secured.

“I feel like if I go to an HBCU, I can put a spotlight on for all the HBCUs around so that’s what I wanted to do. I wanted to make a change. I want to make a difference,” Hercy previously told TMZ Sports. “I’m the type of person, I want to be a leader. I want to lead my people. I feel going to Tennesse State University, I can be part of community and be a player at the same time.”

In April, the 6-foot-3, 180 pounds helped the Minnehaha Academy RedHawks win the 2021 Minnesota Boys Basketball Class AAA State Championship. He led the team with 24 points, while his brother Mercy scored 15 points.

“Like my dad’s saying for me, I work hard. I want to be able to make money off my own name,” Hercy said in the interview.

Master P says, allowing college athletes to make money off their likeness is a “game-changer” and would “make kids want to stay in college too.”

Master P isn’t only passionate about securing his kids’ future but also the future of other kids in Black communities. In a previous report, AfroTech said the serial entrepreneur had ongoing plans to own an HBCU.

“This message is all about educating our people. Anybody that’s listening to this and has a business, I want y’all to join this movement with me,” he said in an Instagram video he shared. “We need to make sure our kids get educated the way other cultures are educated.”