Lawmakers are gearing up Antitrust laws that may affect how big tech stocks conducts their businesses
- Posted on July 30, 2020
- Technology
- By Glory
On Wednesday, lawmakers in Congress met with the CEOs
of giant tech companies, Amazon (AMZN), Apple (APPL), Facebook (FB), and Google
(GOOGL).
The hearing was concerning antitrust issues that
involve each of these companies and how they compete with each other. The
purpose of Congress’ investigation was to ascertain whether or not the
companies have abused their dominance and power in the online marketplace.
Wednesday’s antitrust hearing was the biggest since
1998 when Microsoft’s Bill Gates went to Washington.
The hearing which started an hour late was held
virtually, using Cisco’s WebEx conferencing platform. All four CEOs had faced
the congress before but this time was different from what the CEOs had faced in
the past. The hearing was a culmination of a 13-month investigation done by the
House antitrust subcommittee and all four CEOs testified alongside each other.
US Rep. and chairman of the antitrust subcommittee
David Cicilline, in his opening statement, raised concerns about Big Tech being
able to consolidate power beyond what it currently has, especially during the coronavirus
pandemic, as smaller businesses have been struggling to keep up. Cicilline
emphasized the need to challenge monopoly power so that it doesn’t wipe away
other businesses.
“Our founders would not bow before a king, nor should
we bow before the emperors of an online economy,” Cicilline said.
Rep. Jim Jordan, a Republican of Ohio also raised
concerns about Big Tech their anti-conservative bias platforms, including Twitter
after one of President Trump’s speech was censored. “I’ll just cut to the
chase,” Jordan said. “Big Tech is out to get conservatives.”
The hearing stirred up different perspectives from
members of the Congress, as Republicans rose concerns about online censorship,
and Democrats complained about budding monopolistic practices. Although, some
members established a fact by saying big and successful companies aren’t always
bad.
Both David Cecilline and Republican Ken Buck of
Colorado, rose an allegation against Google of forcefully taking content from
smaller companies such as Genius and Yelp. Cecilline raised concerns about
Google threatening to delist Yelp, when it raised concerns. “The choice Google
gave Yelp was let us steal your content or effectively disappear from the web
site, isn’t that anti-competitive?” he asked.
In his defense, Sundar Pichai only said: “When I run
the company, I’m really focused on giving users what they want. We conduct
ourselves to the highest standard. Happy to engage, understand the specifics,
and answer your questions further.”
All four tech giants were under scrutiny for different
reasons: Amazon, for its use of seller data; Apple, for its use of app store
policies; Facebook, over its acquisition strategy and its dominance in online advertising;
and Google, over its practices in search and advertising.
The hearing was supposed to feature the four CEOs
argue and testify how their platforms have contributed to society over the last
years. They were expected to state all benefits their tech companies provide to
the US government and its citizens, and refer to China as a competitive threat.
In Zuckerberg’s copy of the testimony, CNN highlighted that the Facebook
founder will focus his arguments on the fact that Facebook has attained success
“the American way: we started with nothing and provided better products that
people find valuable.” He also wrote that Facebook’s vision for the internet
was clear, unlike China which is “focused on very different ideas.”
In their response and defense, all four CEOs had
similar things to say. They all mentioned that their companies also faced many
competitors, and they create jobs for Americans; and also, benefit small
businesses and consumers.
Jeff Bezos, the founder of Amazon and richest man on
the planet, spoke in defense of massive companies. He said they are uniquely
able to do big and complex tasks. “I don’t care how good an entrepreneur you
are. You’re not going to build an all-fiber Boeing 787 in your garage.”
Mark Zuckerberg of Facebook also wrote in his
testimony that it would only be a matter of time before another service will
become popular. “I’ve long believed that the nature of our industry is that
someday a product will replace Facebook. I want us to be the ones to build it,
because if we don’t someone else will.”
Part of lawmakers’ concerns over the four tech
companies is that these companies have become so powerful that they can claim
monopoly, stifle competition, and prevent innovation by either acquiring rivals
or stealing their content. The committee is currently gearing up new antitrust regulations
for Big Tech that will curb any traces of market monopoly.
President Trump also supports the decisions of the
committee, as he repeatedly claims that Silicon Valley stifles conservative
voices. He said in a tweet that he would personally take actions to curb Big
Tech’s power if Congress failed to do it.
“If Congress doesn’t bring fairness to Big Tech, which
they should have done years ago. I will do it myself with Executive Orders,”
Trump tweeted.
Understanding
antitrust laws
Every thriving economy ensures that it creates and
maintains a healthy competitive market place for all businesses. Laws are put
in place to regulate how companies operate their businesses and protect the
interest of consumers. The aim of such laws is to provide an equal market place
for all businesses in their respective industries while preventing bigger
businesses from getting too much power and dominance over their competition. In
other words, these laws prevent certain businesses from playing dirt; they are
called antitrust laws.
Antitrust laws are also referred to as competition laws, they are statutes developed by US lawmakers to protect consumers from toxic business practices. These laws also ensure a free and fair competitive market environment for all businesses. Over the years, antitrust laws have evolved with the market and they now include protecting consumers and businesses against potential monopolies, and potential disruptions to the productive flow of competition. Antitrust laws are also applied to market allocation, price-fixing, and bid-rigging.
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